Fitness Boot Camp Marketing
For Six-Figure Boot Camp Income And A
"Do What I Want, When I Want" Lifestyle...

http://www.stevehochman.com/video/monvid.flv

So there you have it, my simple, low cost tool that has helped my top coaching clients easily explode their training income.

Be sure to be on the lookout for my email tomorrow (Tuesday) letting you know that my 10 days of free ultimate business coaching is open.

Talk to you soon,

Steve

http://www.stevehochman.com/video/coachinglaunch.flv

Ok so make sure you mark “Tuesday, May 11″ on your calendar so you can be one of the first trainers to respond when I release the 10 days of free intensive business coaching.
Continue Reading 10 Days Of Free Business Coaching And The “One Thing”

http://www.stevehochman.com/video/coaching.flv

So now you see the way my top coaching clients think that separates them from everyone else.

Be sure to look out for my next video where I show you the one thing my coaching clients do to not only make “big league” income, but have the Freedom and lifestyle that 90% of trainers will never experience.

You don’t want to miss this ONE THING because if you do, you may be doomed for a life of never ending work…
Continue Reading The “Tossed Salad” Incident

This boot camp marketing strategy is so INSANE that it will literally transform your business pretty much over night.

My coaching clients get to have me walk them through this 6-figure marketing tactic step-by-step.

And soon, I may give you access to my intensive business coaching for 10 days absolutely free.

If I decide to do this it will only be for small select group of trainers.

If you are picked, I can pretty much guarantee that you’ll be on track to double or triple your income in just 10 days.
Continue Reading Insane Boot Camp Marketing Plan

I’m putting this post up from the Fitness Business Summit where my coaching clients and Fit Body Boot Camp owners are friggin KILLING in in their business and living the life of their dreams.

One of my coaching clients Paul Mort just had a $25,000 day!

Fit Body Boot Camp Owner John Thompson had an $8,800 month a last month and finished this month at just under $14,000!

(And btw… He’s only 21 years old!!)

Fit Body Boot Camp owner Justin Blum is Las Vegas is opening his 3rd location and pulling down over $200,000 a year.

My coaching client Sevando Dominguez just walked up to me 5 minutes ago and said he just had a $10,000 dollar month.

I gave my coaching client Greg Carbone a high five for having a $12,000 month.

The list pretty much goes on and on but my battery is in the red and I wanted to make sure you saw the video I made for you.

But before I sign off, I want to say this…
Continue Reading How To Be Relentless!

There’s something I was wondering.

What kind of boot camp marketing posts do you like best:

Video, written or audio?

Let me know by leaving a comment below so I can give it to ya the way you like it

I really appreciate your feedback!

Rock on,

Steve

Oh ps.  If you’re going to the Fitness Business Summit this weekend, make sure you come up to me and say hi… I’m really excited to see you

Think of boot camp marketing strategies like little spokes on a wheel all going to the hub (your boot camp)

The goal is to have dozens of “spokes” constantly funneling clients into your boot camp.

And just like a wheel isn’t stable with just a few spokes, your boot camp isn’t stable with just a few marketing tactics.

Why do you need so many boot camp marketing “spokes” dripping clients into your boot camp, as apposed to just on or two?

Because Google may decide (even though it’s not true) that you’re doing something shady, and Google slap your website to the 90th page.

(I’ve seen this happen and it SUCKS!)

Or craigslist can get saturated, and not produce clients anymore.

Or the tanning salon that refers you dozens of clients may close or sell or decide to refer to their family friend who happens to be a personal trainer.

Ya get the picture?

So to avoid this from happening, and to jam pack your boot camp with eager new clients, I’ve made you a list 11 of my favorite boot camp marketing “spokes” on a wheel.

1) Facebook Ads – You can laser target cities, genders, interests, age and much more.  And Facebook ads are way LESS expensive and way MORE targeted then PPC on Google, Yahoo and Bing.

2) Plastic Gift Referrals Cards – These are 100x’s better than fliers.  Hand your plastic gift cards to your boot campers and see why these are the ultimate referral tools.
Continue Reading 11 Boot Camp Marketing Spokes On A Wheel

As a gift I’m going to give you one of my done-for-you Craigslist ads specifically designed for tax season (now)

The reason it works is because it’s totally believable.

And that’s important because anytime you have a sale or give a deep discount, you have to justify it or your prospect will think there’s a catch.

So here is my exact ad (Just copy and paste)

Subject  – Huge Tax Sale On OC Boot Camp (75% Discount)

Hi, my name is Steve Hochman and I’ve helped more local residents lose weight than any other personal trainer in OC.

That’s the problem!

It seems that Uncle Sam thinks that I’ve helped a few too many people and I got hit with a pretty steep tax bill that I wasn’t prepared for.
Continue Reading FREE Boot Camp Marketing Ad

News Flash – You don’t have to be smart, have a degree or multiple certifications to have the dominant boot camps in your city.

And if I’m being completely honest (which good or bad I always am with ya) I was only officially certified for 1 of the 10 years that I was an active trainer.

Yet I still (Before I owned boot camps, or a personal training studio) made over a quarter million a year while making a positive difference in lives of over 700 clients.

Now I’m not saying don’t get certified, if I could go back I probably would have.

But the reason my business exploded and allowed me to live an amazing lifestyle while opening the doors to so many opportunities was because I consistently did these eleven simple things below.

1.  Raise your energy – I always raised my energy… Ya, I brought the “thunder” EVERY SINGLE TIME!  I really can’t stress that enough, but trust me, it works.  Act like you have a friggin film crew following you, or you are on a stage in front of thousands – And BRING THE ENERGY.
Continue Reading 11 Ways To Think Like A Boot Camp Dominator

Me and Bedros helping  Alisson Rosales and Shelly Fiara Market there Fit Body Boot Camp at a bridal expo in Laguna Beach Ca.

Bedros and I dropped in to help Rancho Santa Margarita Fit Body Boot Camp owners Alisson Rosales And Shelly Fiara market their boot camp at a local bridal expo.

I just received a text from Alisson letting me know that they had a blast hanging out and collected over 40 highly qualified leads.

But that doesn’t surprise me because Alisson is KILLING IT with her two trainers that help run her 4 Fit Body Boot Camps.

Just like Alisson does, I highly recommend that you have a solid “game plan” before you attempt to market you fitness boot camp at an event like a bridal expo.

Here’s  10 quick tips for marketing your fitness boot camp at a bridal expo.
Continue Reading Marketing Your Boot Camp At A Bridal Expo