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	<title>Boot Camp Marketing - Personal Trainer And Fitness Marketing &#187; Closing and Sales Techniques</title>
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	<link>http://www.stevehochman.com</link>
	<description>Boot Camp Marketing Tactics and Strategies For Boot Camp Instructors Personal Trainers, And Fitness Entrepreneurs</description>
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		<title>Boot Camp Marketing &#8220;Buy or DIE&#8221; Style</title>
		<link>http://www.stevehochman.com/2010/02/09/boot-camp-marketing-buy-or-die-style/</link>
		<comments>http://www.stevehochman.com/2010/02/09/boot-camp-marketing-buy-or-die-style/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 12:25:23 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Boot Camp Marketing]]></category>
		<category><![CDATA[Boot Camp Strategies]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=3421</guid>
		<description><![CDATA[There&#8217;s one part of boot camp marketing that seems to be getting over looked WAY too much.
It&#8217;s SELLING!
You see, getting leads is just one part of boot camp marketing.  The other part is SELLING.
And when I say selling, I&#8217;m talking about &#8220;Buy or DIE&#8221; style.
Here&#8217;s how buy or die works&#8230;
You FOLLOW UP with a lead [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-21.png"><img class="size-medium wp-image-3422 alignright" style="margin-left: 3px; margin-right: 3px;" title="Picture 21" src="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-21-231x300.png" alt="" width="231" height="300" /></a>There&#8217;s one part of boot camp marketing that seems to be getting over looked WAY too much.</p>
<p>It&#8217;s SELLING!</p>
<p>You see, getting leads is just one part of boot camp marketing.  The other part is SELLING.</p>
<p>And when I say selling, <strong>I&#8217;m talking about &#8220;Buy or DIE&#8221; style.</strong></p>
<p>Here&#8217;s how buy or die works&#8230;</p>
<p>You FOLLOW UP with a lead until they either BUY, or ask you to stop contacting them (DIE).</p>
<p><strong>Here are 5 methods to get leads to &#8220;Buy or DIE&#8221;</strong></p>
<p><strong>1.  By Email</strong> &#8211; Having a pre-made email auto responder system is  a great way to follow up with leads</p>
<p>And the best part is that you only have to create the emails once, then as leads are entered into your &#8220;lead system&#8221;, the follow up happens on auto-pilot.</p>
<p><strong>2.  By Phone</strong> &#8211; As soon as a prospect tries out your boot camp or submits their phone number on your website, set up a phone follow up schedule.</p>
<p>I make the majority of my follow up calls in the first 10 days because that is when a prospect is the &#8220;hottest&#8221;</p>
<p>After 10 days, I call once a week for 30 days, then once a month after that.<br />
<span id="more-3421"></span><br />
<a href="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-25.png"><img class="aligncenter size-medium wp-image-3426" title="Picture 25" src="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-25-300x187.png" alt="" width="374" height="232" /></a><br />
<strong>3.  In person</strong> &#8211; For some reason boot camp operators don&#8217;t set up consultation appointments very often.</p>
<p>But it&#8217;s such a powerful sales tool.</p>
<p>And for leads that will make great referral sources, I&#8217;ll take it a step further by visiting them at work, or taking them out to lunch.</p>
<p>If they have a lot of &#8220;influence&#8221; in the community, it can be well worth it.</p>
<p><strong>4.  By Mail</strong> &#8211; A personal letter with a hand written address on the envelope is VERY POWERFUL especially when you enclose a $100 dollar plastic gift card.<strong><br />
<a href="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-27.png"><img class="aligncenter size-medium wp-image-3428" title="Picture 27" src="http://www.stevehochman.com/wp-content/uploads/2010/02/Picture-27-300x76.png" alt="" width="417" height="105" /></a><br />
5.  Through Another Person</strong> &#8211; If one of your boot camp members referred a friend, or knows a potential client, they can follow up for you.</p>
<p>And if you motivate your boot camp members by giving them half off their next month by getting the lead to sign up, then they will bend over backwards to help you.</p>
<p>All these methods are like little spokes on a wheel, and when you add them all up, they become a powerful addition to your boot camp marketing system.</p>
<p><strong>Be sure to let me know what you think, and if you have<br />
some kick-butt &#8220;Buy Or DIE&#8221; follow up strategies.</strong></p>
<p><strong>If you liked this, you may also like:<br />
<a href="http://www.stevehochman.com/2010/01/23/how-to-overcome-e-f-t-objections-with-the-steve-hochman-method/">How To Overcome E.F.T. objections</a></strong></p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
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		<item>
		<title>How To Get Fitness Clients From Craigslist</title>
		<link>http://www.stevehochman.com/2009/10/19/how-to-get-fitness-clients-from-craigslist/</link>
		<comments>http://www.stevehochman.com/2009/10/19/how-to-get-fitness-clients-from-craigslist/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 19:21:12 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1774</guid>
		<description><![CDATA[Hey &#8211; Bedros and I are just getting ready to leave Las Vegas and head back home.
We had a blast and got TONS of stuff done  
(Be sure and ask me about the &#8220;little incident&#8221; when you see me and my bro David at the Fitness Info Summit
But before we take off, I wanted [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-12.png"><img class="alignright size-full wp-image-2465" style="margin: 3px;" title="picture-12" src="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-12.png" alt="picture-12" width="278" height="293" /></a>Hey &#8211; Bedros and I are just getting ready to leave Las Vegas and head back home.<br />
We had a blast and got TONS of stuff done <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>(Be sure and ask me about the &#8220;little incident&#8221; when you see me and my bro David at the <a href="http://fitnessinfosummit.com">Fitness Info Summit</a></p>
<p>But before we take off, I wanted to show you a simple, but POWERFUL client getting strategy that my brother David uses for Craigslist.</p>
<p>So if ya want to get boat-loads of clients for free of of CL, then check out this strategy below.</p>
<p>And if you interested in jumping on board the worlds <a href="http://myfitbodybootcamp.com">most dominating boot camp system</a>, before your territory is gone for good, then go <a href="http://myfitbodybootcamp.com">here.</a></p>
<p>Ok, now check out this killer craigslist fitness marketing strategy.</p>
<h3><strong>Here&#8217;s one more tested-to-work secret from my brother David&#8217;s Craigslist bag o&#8217; tricks</strong></h3>
<p><span id="more-1774"></span><br />
<a href="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-33.png"><img class="alignright size-full wp-image-2468" style="margin: 3px;" title="picture-33" src="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-33.png" alt="picture-33" width="314" height="310" /></a>Hey,</p>
<p>David Tendrich here (Steve&#8217;s bro). Today I&#8217;m revealing my Craigslist posting schedule that I&#8217;ve only shared with paying clients until this point. That&#8217;s because it&#8217;s highly tested, and will have you at the top of the list in 3 different categories, 7 days a week.</p>
<p>This schedule requires:</p>
<ul type="disc">
<li>12 quality ads&#8230;</li>
<li>And it requires dedication, commitment, and      consistency&#8230;</li>
</ul>
<p><strong>Because it will only get you GREAT results if you stick with it every day. If you use it just every once in a while I can&#8217;t promise you&#8217;ll see that great of results. </strong></p>
<p>But if you think spending 5 minutes every day posting ads (or getting your assistant to) is a good trade for getting up to 5 clients in one week (which are the results some of our clients have gotten from this schedule), then this posting schedule should be right up your alley.</p>
<p><em>You&#8217;ll notice that the schedule only goes up to Tuesday. That&#8217;s because on Wednesday, you delete Monday&#8217;s ads and start the cycle over&#8230;</em></p>
<p>Then you just keep going at it like the Energizer Bunny.</p>
<p>But seriously, if you stick to this schedule, and if you have solid ads, then this schedule CANNOT fail.</p>
<h3><strong> &#8220;Here it is&#8230; Your Done-for-You Craigslist Posting Schedule for EXTREME results&#8230;&#8221;</strong></h3>
<p><strong></strong></p>
<p><strong>Monday (9 am):</strong></p>
<ul class="unIndentedList">
<li> Services &#8211; Lessons &amp; Tutoring
<ul>
<li> Ad 1</li>
</ul>
</li>
<li> Services &#8211; Beauty Services
<ul>
<li> Ad 2</li>
</ul>
</li>
<li> Community &#8211; General
<ul>
<li> Ad 3</li>
</ul>
</li>
</ul>
<p><strong>Monday (5 pm)</strong></p>
<ul class="unIndentedList">
<li> Services &#8211; Lessons &amp; Tutoring
<ul>
<li> Ad 4</li>
</ul>
</li>
<li> Services &#8211; Beauty Services
<ul>
<li> Ad 5</li>
</ul>
</li>
<li> Community &#8211; General
<ul>
<li> Ad 6</li>
</ul>
</li>
</ul>
<p><strong>Tuesday (9 am):</strong></p>
<ul class="unIndentedList">
<li> Services &#8211; Lessons &amp; Tutoring
<ul>
<li> Ad 7</li>
</ul>
</li>
<li> Services &#8211; Beauty Services
<ul>
<li> Ad 8</li>
</ul>
</li>
<li> Community &#8211; General
<ul>
<li> Ad 9</li>
</ul>
</li>
</ul>
<p><strong>Tuesday (5 pm):</strong></p>
<ul class="unIndentedList">
<li> Services &#8211; Lessons &amp; Tutoring
<ul>
<li> Ad 10</li>
</ul>
</li>
<li> Services &#8211; Beauty Services
<ul>
<li> Ad 11</li>
</ul>
</li>
<li> Community &#8211; General
<ul>
<li> Ad 12</li>
</ul>
</li>
</ul>
<p><strong> </strong></p>
<p><strong>Wednesday &#8211; Delete Monday&#8217;s ads (this is important to prevent getting flagged, and CL will like you better) and start all over again for COMPLETE Craigslist Domination!</strong></p>
<p>Then just continue the pattern into Thursday&#8230; Friday&#8230; Saturday&#8230; etc&#8230;</p>
<p>Also try Community &#8211; Activity Partners from time to time, or if there are other categories in your area that work better, use those instead, because every area is a little different. These categories are what I&#8217;ve found and tested to be strong overall though.</p>
<p><strong>This is why this schedule is so powerful:<a href="http://dev.stevehochman.com/wp-content/uploads/2009/10/7777.png"><img class="alignright size-full wp-image-2471" style="margin: 3px;" title="7777" src="http://dev.stevehochman.com/wp-content/uploads/2009/10/7777.png" alt="7777" width="227" height="247" /></a></strong></p>
<ul class="unIndentedList">
<li> You&#8217;re dominating THREE CATEGORIES every single day&#8230;</li>
<li> By posting in each category twice a day, you&#8217;ll be at the top of the list morning, noon, and night&#8230; Which means more clicks, more calls, and more clients&#8230;</li>
<li> By deleting the ads, you&#8217;re not going to get flagged, and you can keep recycling the ads over and over again, making this schedule SIMPLE and EASY&#8230; Once you create 12 ads, you&#8217;re done for life!</li>
</ul>
<p><strong> </strong></p>
<p>Until next time,</p>
<p>David</p>
<p><strong>To learn more client getting fitness marketing strategies from my &#8220;Evil Genius&#8221; brother David, go to <a href="http://www.acupofcopy.net">www.aCupOfCopy.net</a></strong></p>
<p><strong> </strong></p>
]]></content:encoded>
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		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>Fitness Boot Camp Marketing Mentorship Session</title>
		<link>http://www.stevehochman.com/2009/10/08/fitness-boot-camp-marketing-mentorship-session/</link>
		<comments>http://www.stevehochman.com/2009/10/08/fitness-boot-camp-marketing-mentorship-session/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 02:11:45 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=2269</guid>
		<description><![CDATA[
Now, check out the worlds most powerful formula for total boot camp domination
Talk to ya soon!
Steve
PS Take your fitness boot camp business to the next level here
]]></description>
			<content:encoded><![CDATA[<p><a href="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-311.png"><img class="aligncenter size-full wp-image-2270" title="picture-31" src="http://dev.stevehochman.com/wp-content/uploads/2009/10/picture-311.png" alt="picture-31" width="454" height="387" /></a><p><a href="http://www.stevehochman.com/2009/10/08/fitness-boot-camp-marketing-mentorship-session/"><em>Click here to view the embedded video.</em></a></p></p>
<p><strong>Now, check out the worlds most powerful formula for <a href="http://www.myfitbodybootcamp.com">total boot camp domination</a></strong></p>
<p>Talk to ya soon!<br />
Steve</p>
<p>PS Take your fitness boot camp business to the next level <a href="http://www.myfitbodybootcamp.com"><strong>here</strong></a></p>
]]></content:encoded>
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		<slash:comments>18</slash:comments>
		</item>
		<item>
		<title>Why It&#039;s cool to think BIG Like Starbucks</title>
		<link>http://www.stevehochman.com/2009/09/01/why-its-cool-to-think-big-like-starbucks/</link>
		<comments>http://www.stevehochman.com/2009/09/01/why-its-cool-to-think-big-like-starbucks/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 08:12:37 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1474</guid>
		<description><![CDATA[Ya know how Starbucks is EVERYWHERE and EVERYONE knows about it?
Well it all started with a thought&#8230; An idea&#8230; A dream
Here is the Startbucks original mission statement:
&#8220;To establish Starbucks as the premier purveyor of the finest coffees in the world while maintaining our uncompromising principles as we grow.&#8221;
The keyword here is GROW.
And the dude who [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-medium wp-image-1536" style="margin: 7px;" title="picture-201" src="http://www.stevehochman.com/audio/2009/08/picture-201-300x225.png" alt="picture-201" width="328" height="245" />Ya know how Starbucks is EVERYWHERE and EVERYONE knows about it?</p>
<p>Well it all started with a thought&#8230; An idea&#8230; A dream</p>
<p>Here is the Startbucks original mission statement:</p>
<p><strong>&#8220;To establish Starbucks as the premier purveyor of the finest coffees in the world while maintaining our uncompromising principles as we <span style="background-color: #ffff99;">grow</span>.&#8221;</strong></p>
<p><strong></strong>The<strong> </strong>keyword here is <span style="background-color: #ffff99;">GROW</span>.</p>
<p>And the dude who founded Starbucks, Howard Schultz,  knew all about that.</p>
<p><img class="size-medium wp-image-1541 alignleft" style="margin: 7px;" title="FILES-JAPAN-US-STARBUCKS-FORBES-SCHULTZ" src="http://www.stevehochman.com/audio/2009/08/pic-222-300x247.jpg" alt="FILES-JAPAN-US-STARBUCKS-FORBES-SCHULTZ" width="300" height="247" />Here is a quote about what makes him tic:</p>
<p><strong>&#8220;I wanted to be in charge of my own destiny,&#8221; says Howard Schultz. &#8220;It may be a weakness in me: I&#8217;m always wondering what I&#8217;ll do next. Enough is never enough.&#8221;</strong></p>
<p>Now that&#8217;s a dude that who was thinking BIG.<strong></strong></p>
<p>But why can&#8217;t this be you&#8230; WHY?</p>
<p><span id="more-1474"></span></p>
<p>It can!</p>
<p>What&#8217;s so different about Howard Schultz from you?</p>
<p>Did he come from rich family?</p>
<p>Nope&#8230; He was born in 1952 and raised in a Brooklyn, N.Y., housing project.</p>
<p>THE PROJECTS!</p>
<p>So then why is Howard able to go from the getto projects to multi-billionaire status?<img class="alignright size-medium wp-image-1546" style="margin: 7px;" title="picture-31" src="http://www.stevehochman.com/audio/2009/08/picture-31-300x274.png" alt="picture-31" width="300" height="274" /></p>
<p>There&#8217;s  a very good reason and I explain it at the <strong><a href="http://ping.fm/2oQI9">Fitness Info Summit</a></strong> on October 23-24.</p>
<p><strong>And there&#8217;s no reason you can do the same thing with your fitness boot camps.</strong></p>
<p>With the right <strong><a href="http://ping.fm/2oQI9">mindset</a></strong>, you can have multiple boot camp locations&#8230; From Dozen to hundreds.</p>
<p>(Of course, that&#8217;s not gonna happen if your planning on just having one location)</p>
<p>Ok&#8230; So how do you know if you are qualified to think big?</p>
<p>Answer these 5 questions:</p>
<ol>
<li>Are you PASSIONATE about what you do?  (Cuz if fitness training is just a job to you, you&#8217;re in the wrong biz)</li>
<li>Are you willing to learn from <strong><a href="http://ping.fm/2oQI9">people who have created the success that you want</a></strong> (Cuz that&#8217;s the fastest way to slingshot you to your dream)</li>
<li>Are you prepared to feel fear and doubt and DO IT ANYWAY!?</li>
<li>Are you willing to not take NO for an answer?</li>
<li>Are you ready to let NOTHING stand in your way?</li>
</ol>
<p>If you answered yes to all five questions, then congratulations, you are illegible to THINK BIG!</p>
<p>Talk about thinking big&#8230; Multiple location Fit Body Boot Camp owner Leanne Ellington knows about this type of thinking first hand&#8230;</p>
<p>When we first met she was hesitant and scared&#8230;  But after applying some powerful <strong><a href="http://ping.fm/2oQI9">mind set techniques</a></strong>, after only a few months she owns 2 rockin Fit Body Boot Camp locations taught my OTHER trainers!</p>
<p>Michael Duivis is another example of a big thinker&#8230; I remember when that crusty fear and doubt had a strangle hold on him&#8230;</p>
<p>Now he is opening up his fourth Fit Body Boot Camp location!</p>
<p>All cuz of a mind shift&#8230;.</p>
<p>I go WAY in depth at the <a href="http://tinyurl.com/mnzajy"><strong>Fitness Info Summit</strong></a>, but here is A HUGE TIP!</p>
<p>Ya know how if you were in a sports car, and put the petal to the metal, you would feel <strong>invisible forces pushing you back</strong>.<img class="alignright size-medium wp-image-1554" style="margin: 7px;" title="sumo" src="http://www.stevehochman.com/audio/2009/09/sumo-198x300.jpg" alt="sumo" width="198" height="300" /></p>
<p>Well that&#8217;s just nature trying to make you stay put&#8230; Or at least not accelerate so fast.</p>
<p>But you understand these invisible forces, and know they are directly related to you slamming the gas pedal down&#8230;So you don&#8217;t worry about it (you may even like it)</p>
<p>Your brain works the same way nature does&#8230;</p>
<p>Here&#8217;s what I mean.</p>
<p>Your subconscious mind does not know the difference between a thought, and doing something in real life&#8230;</p>
<p>So when you think about achieving something big, the part of your brain called the Cyco-Cybernetic mechanism thinks it&#8217;s really happening and sounds and alarm <strong>causing fear and doubt hormones to flood your body.</strong></p>
<p>These powerful hormones can stop fitness professionals in their tracks and kill their dreams.</p>
<p>So here are two things you can do RIGHT NOW to overcome this.</p>
<p><img class="size-medium wp-image-1556 alignleft" style="margin: 7px;" title="thumbsup_steve_whitebackground" src="http://www.stevehochman.com/audio/2009/09/thumbsup_steve_whitebackground-115x300.jpg" alt="thumbsup_steve_whitebackground" width="115" height="300" />1.  Visualize yourself doing what ever causes you fear and doubt&#8230; Since your brain can&#8217;t tell the difference between a thought and real life, with repetition, you can trick your brain into not feeling fear&#8230; (You wont fear something your brain thinks you do all the time)</p>
<p>This totally works!</p>
<p>I used to be terrified of public speaking.</p>
<p>So a couple of weeks before FBS09, ever day I would stand in front of a poster of a croud and visualize giving a kick ass presentation.</p>
<p>When it was time for FBS09, my fear had vaporized.</p>
<p>2.  Get exited bout feeling fear&#8230; Know that it just means you&#8217;re moving forward towards you goals&#8230; Learn to like it&#8230; To look forward to it&#8230; To turn it into EXCITEMENT!</p>
<p><strong>Hey, if you squeezed some good juice outta this post, then check out <a href="http://www.stevehochman.com/2009/08/17/how-to-be-fearless/">How To Be Fearless</a></strong></p>
]]></content:encoded>
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		<slash:comments>10</slash:comments>
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		<item>
		<title>See (me) Teach a Boot Camp</title>
		<link>http://www.stevehochman.com/2009/07/23/see-me-teach-a-boot-camp/</link>
		<comments>http://www.stevehochman.com/2009/07/23/see-me-teach-a-boot-camp/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 18:02:16 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Boot Camp Marketing]]></category>
		<category><![CDATA[Boot Camp Strategies]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>
		<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Group Personal Training Strategies]]></category>
		<category><![CDATA[Lifestyle and Self Improvement]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1177</guid>
		<description><![CDATA[So after TONS of emails asking to SEE video of ME teaching a boot camp&#8230;
The long awaited day has finally come.
Today no more talk about boot camp marketing or fitness marketing&#8230;
Nope, today you get to SEE me in ACTION!
But first, watch this video of the &#8220;4 most important things&#8221; you should do RIGHT NOW to [...]]]></description>
			<content:encoded><![CDATA[<p>So after TONS of emails asking to SEE video of ME teaching a boot camp&#8230;<img class="alignright size-large wp-image-1119" title="thumbsup_steve_whitebackground" src="http://www.stevehochman.com/audio/coaching/thumbsup_steve_whitebackground-395x1024.jpg" alt="thumbsup_steve_whitebackground" width="142" height="369" /></p>
<p>The long awaited day has finally come.</p>
<p>Today no more talk about boot camp marketing or fitness marketing&#8230;</p>
<p>Nope, today you get to SEE me in ACTION!</p>
<p><strong>But first, watch this video of the &#8220;4 most important things&#8221; you should do RIGHT NOW to blow up your boot camp or personal training biz!</strong></p>
<p><img class="size-full wp-image-1179 alignnone" title="watch_video_now" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/watch_video_now.jpg" alt="watch_video_now" width="200" height="120" /></p>

<p>And now&#8230;</p>
<p>Without further ado&#8230;</p>
<p>here is ME teaching a boot camp <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /> </p>
<p><strong><span style="font-size: medium;">Watch me teach a boot camp <a href="http://myfitbodybootcamp.com">&gt;&gt;here&lt;&lt;</a></span></strong></p>
]]></content:encoded>
			<wfw:commentRss>http://www.stevehochman.com/2009/07/23/see-me-teach-a-boot-camp/feed/</wfw:commentRss>
		<slash:comments>27</slash:comments>
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		<item>
		<title>Bedros Keuilian &#8211; 09 Fitness Coach of the Year</title>
		<link>http://www.stevehochman.com/2009/07/09/bedros-keuilian-09-fitness-coach-of-the-year/</link>
		<comments>http://www.stevehochman.com/2009/07/09/bedros-keuilian-09-fitness-coach-of-the-year/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 01:17:11 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1066</guid>
		<description><![CDATA[


if you don&#8217;t already have it&#8230;
I HIGHLY, HIGHLY recommend you getting Fit Pro News Letter.  It &#8220;automatically builds your list positions YOU as an expert and gets you tons of sign ups.

Learn more about Fit Pro News Letter here
And if you&#8217;re dead serious about owning multiple six to seven figure training studios
then check out [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-1070" title="manofyear" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/manofyear.jpg" alt="manofyear" width="459" height="209" /></p>
<p style="text-align: center;"><br />
<img class="aligncenter size-full wp-image-1071" title="mybfff" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/mybfff.jpg" alt="mybfff" width="338" height="155" /></p>
<p>if you don&#8217;t already have it&#8230;</p>
<p>I HIGHLY, HIGHLY recommend you getting <a href=":  http://fitpronewsletter.com/?a_aid=999">Fit Pro News Letter. </a> It &#8220;automatically builds your list positions YOU as an expert and gets you tons of sign ups.</p>
<p style="text-align: left;"><a href=":  http://fitpronewsletter.com/?a_aid=999"><span id="more-1066"></span></a><img class="size-full wp-image-1067 aligncenter" style="margin-left: 6px; margin-right: 6px;" title="fpnad" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/fpnad.jpg" alt="fpnad" width="230" height="321" /></p>
<p>Learn more about Fit Pro News Letter <a href=":  http://fitpronewsletter.com/?a_aid=999">here</a></p>
<p>And if you&#8217;re dead serious about owning multiple six to seven figure training studios<br />
then check out <a href="http://tinyurl.com/nvup6r">Fitness Studio Formula</a></p>
<p><img class="size-full wp-image-1069 alignnone" title="whatyouget" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/whatyouget.jpg" alt="whatyouget" width="386" height="240" /></p>
<p>If ANYONE knows how to build a seven figure fitness studio, it&#8217;s Bedros<br />
(Since he&#8217;s done it several times himself and helped dudes like Cable and<br />
&#8220;Seven Figure&#8221; Sam build seven figure studios too.</p>
<p>Learn more about Fitness Studio Formula <a href="http://tinyurl.com/nvup6r">here</a></p>
<p><em><strong>Be sure to leave a comment on how BEDROS has helped YOU<br />
Build your business <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /> </strong></em><br />
<br style="clear: both;" /></p>
]]></content:encoded>
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		<slash:comments>35</slash:comments>
		</item>
		<item>
		<title>71 Tips To Massive Success</title>
		<link>http://www.stevehochman.com/2009/07/08/71-tips-to-massive-success/</link>
		<comments>http://www.stevehochman.com/2009/07/08/71-tips-to-massive-success/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 07:55:12 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1045</guid>
		<description><![CDATA[I&#8217;m gonna tell ya one hell-of-a CRAZY story
But first, I&#8217;m gonna tell you something kinda embarrassing, but it&#8217;s the TRUTH.
And to be honest, I don&#8217;t think I&#8217;d be who I am today if I didn&#8217;t go through it.
You see, up until I was 23, I had the hardest time making friends, had no business or [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m gonna tell ya one hell-of-a CRAZY story<img class="alignright size-full wp-image-1052" style="margin: 0px;" title="eeeeee" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/eeeeee.jpg" alt="eeeeee" width="296" height="192" /></p>
<p>But first, I&#8217;m gonna<strong> tell you something kinda embarrassing</strong>, but it&#8217;s the TRUTH.</p>
<p>And to be honest, I don&#8217;t think I&#8217;d be who I am today if I didn&#8217;t go through it.</p>
<p>You see, up until I was 23, I had the hardest time making friends, had no business or job, low self esteem, homeless&#8230; Basically, <strong>I was down and out BIG TIME.</strong></p>
<p>But the strange thing was that I had moments of VICTORY&#8230; Moments of UNSTOPPABLE SUCCESS.</p>
<p>Like when I set a goal to get an athletic scholarship to the #1 ranked school in the nation&#8230; AND I FRIGGIN DID IT &#8211; Even though 99% of the people around me told me I was crazy, <strong>I was dreaming too big</strong>&#8230; I DID IT.</p>
<p><img class="alignleft size-full wp-image-1051" style="margin: 0px 10px;" title="eee" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/eee.jpg" alt="eee" width="296" height="230" /> Or when I set a goal to bench press 475 lbs&#8230; I freaking did it.<br />
(I don&#8217;t do anything even close to that know <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /> )</p>
<p>But <strong>I also had huge failures, like losing my athletic scholarship</strong>&#8230; And not being respected by my peers&#8230; (I didn&#8217;t deserve it at the time)</p>
<p>But all that changed when I stumbled upon m first mentor.</p>
<p>He was a 50 year old<strong> crazy Vietnam vet</strong> turned successful multiple business owner named Travis Mayfield.  This guy is one of the scariest, and most honest and cool dudes you&#8217;ll ever meet.</p>
<p>His nicknamed is 3-Dog cuz <strong>he got 2 of his fingers blown off in a boobie trap</strong>&#8230; Then after killing up a bunch of VC for some payback, he was evacuated in a chopper&#8230; Then the chopper was blown outta the sky by an RPG (rocket propelled grenade<strong>).  A bunch of shrapnel got blasted into his eyes and</strong> when he finally fought his way back to the base, he was blind for 6 months.</p>
<p>A couple of years ago, he had a heart attack and was back to work the next day!  (who does that?!)</p>
<p>Not only that, for the last 10 years, he calls me at 2:30am EVERY MORNING to leave me a motivational pump up message.</p>
<p>I&#8217;ve even seen him workout with broken ribs. (I told you he&#8217;s one crazy dude)</p>
<p>Travis is an EXPERT in mental toughness and <strong>using your mind, to create your reality.</strong></p>
<p>He has a rule&#8230; NEVER say or think the word can&#8217;t or try.</p>
<p>This dude was my FIRST TRUE MENTOR and he CHANGED MY LIFE.<img class="alignright size-full wp-image-1055" title="wwe" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/wwe.jpg" alt="wwe" width="272" height="408" /></p>
<p>He got me to read some of<strong> the most influential books of my life </strong>like, How To Win Friends and Influence People by Dale Carnegie, Think and Grow Rich by Napoleon Hill, Who Moved My Cheese, The Power of Intention by Dr Wayne Dyer, The Greatest Salesman in the World by OG Mandino and The 7 Habits of Highly Effective People by Stephen R. Covey.</p>
<p>And that&#8217;s when it happened.</p>
<p><strong>That&#8217;s when I became CONSISTENTLY successful.</strong></p>
<p>So now it&#8217;s my turn to pass on my knowledge so that YOU can be CONSISTENTLY SUCCESSFUL.</p>
<p>Here are 71 tips to MASSIVE SUCCESS</p>
<p><span style="font-size: xx-large;"><strong>1.</strong></span> Change the way you look at things and the things you look at will change.</p>
<p><strong><span style="font-size: xx-large;">2. </span></strong>Write down your goals.</p>
<p><strong><span style="font-size: xx-large;">3. </span></strong>Don&#8217;t talk about the problem, talk about the solution.</p>
<p><strong><span style="font-size: xx-large;">4. </span></strong>Be a YOU person, not a ME person.</p>
<p><strong><span style="font-size: xx-large;">5.</span></strong> Give to get</p>
<p><strong><span style="font-size: xx-large;">6</span><span style="font-size: xx-large;">.</span></strong> Be genuinely interested in people</p>
<p><strong><span style="font-size: xx-large;">7.</span></strong> It&#8217;s better to make 1000 mistakes than do zero things perfect.<br />
<span id="more-1045"></span><br />
<strong><span style="font-size: xx-large;"><img class="alignleft size-full wp-image-1053" style="margin-left: 10px; margin-right: 10px;" title="we" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/we.jpg" alt="we" width="312" height="233" /> 8.</span></strong> Go to sleep visualizing your life&#8217;s dream, as if it&#8217;s already  happening, and your subconscious mind will figure out how to make it happen.</p>
<p><span style="font-size: xx-large;"><strong> 9.</strong></span> Surround your self with positive people &#8220;pushers&#8221;</p>
<p><strong><span style="font-size: xx-large;"> 10.</span></strong> Follow your passion</p>
<p><span style="font-size: xx-large;"><strong> 11.</strong></span> Give, Give, Give</p>
<p><span style="font-size: xx-large;"><strong> 12.</strong></span> Take no prisoners, take no shit</p>
<p><strong><span style="font-size: xx-large;"> 13.</span></strong> 5% of what you do generates 90% of your revinue&#8230; Focus on the 5% and outsource the rest</p>
<p><span style="font-size: xx-large;"><strong>14.</strong></span> Ask for help</p>
<p><strong><span style="font-size: xx-large;">15.</span></strong> NEVER compromise your values</p>
<p><span style="font-size: xx-large;"><strong>16.</strong></span> Set yearly, monthly, weekly and daily goals.</p>
<p><span style="font-size: xx-large;"><strong>17. </strong></span>OVER deliver</p>
<p><span style="font-size: xx-large;"><strong>18.</strong></span> No is just an objection to be overcome.</p>
<p><span style="font-size: xx-large;"><strong>19. </strong></span>Know your clients HOT BUTTON<img class="alignright size-full wp-image-1049" title="dscf1460" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/dscf1460.jpg" alt="dscf1460" width="360" height="270" /></p>
<p><span style="font-size: xx-large;"><strong>20.</strong></span> Learn to love discomfort&#8230; The worlds most successful people spend the most amount of time OUT of their comfort zone.</p>
<p><span style="font-size: xx-large;"><strong>21.</strong></span> laugh at yourself&#8230; A LOT</p>
<p><span style="font-size: xx-large;"><strong>22.</strong></span> Take the responsibility when things go wrong&#8230; Give away the credit when things go right.</p>
<p><span style="font-size: xx-large;"><strong>23. </strong></span>Do more than people expect you to do.</p>
<p><strong><span style="font-size: xx-large;">24.</span></strong> Make people feel IMPORTANT.</p>
<p><strong><span style="font-size: xx-large;">25.</span></strong> Give appreciation&#8230; Lots and lots.<br />
<strong><span style="font-size: xx-large;">26.</span></strong> You may not be the smartest, strongest or most knowledgeable, but you can for damn sure be the HARDEST WORKER.</p>
<p><strong><span style="font-size: xx-large;">27.</span></strong> Laugh at &#8216;fake&#8221; problems&#8230; Being paralyzed from the neck down or having a family member die is a &#8220;real&#8221; problem.</p>
<p><span style="font-size: xx-large;"><strong>28.</strong></span> Visualize what you want until you feel that swirling feeling in your stomach&#8230; Then hold that feeling as long as possible.</p>
<p><img class="aligncenter size-full wp-image-1054" title="wew" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/wew.jpg" alt="wew" width="555" height="417" /><br />
<span style="font-size: xx-large;"><strong>29. </strong></span>If you feel like you can&#8217;t do something say, &#8220;but if I could do it, what would I do&#8221;</p>
<p><span style="font-size: xx-large;"><strong>30</strong></span><span style="font-size: xx-large;"><strong>. </strong></span>The key to success is raise your ENERGY, when you do, people will naturally be attracted to you.</p>
<p><span style="font-size: xx-large;"><strong>31.</strong></span> Your income can only grow as much as you do&#8230; To change the visible, first you gotta change the invisible.</p>
<p><span style="font-size: xx-large;"><strong>32.</strong></span> Say your goals in present tense in front of a mirror each morning and evening (I&#8217;d rather be really goofy and RICH, than really cool and really  broke)<br />
<span style="font-size: xx-large;"><strong>33.</strong></span> The first step to CHANGE is AWARENESS.</p>
<p><span style="font-size: xx-large;"><strong>34. </strong></span>Nothing has meaning except for the meaning you give it.</p>
<p><span style="font-size: xx-large;"><strong>35.</strong></span> Rich people believe, &#8220;I create my life.&#8221; &#8220;poor people believe &#8220;life happens to me.&#8221;</p>
<p><span style="font-size: xx-large;"><strong>36.</strong></span> When you are complaining you become a living, breathing &#8220;crap magnet&#8221;</p>
<p><strong><span style="font-size: xx-large;">37.</span></strong> Stay far away from complainers.<img class="alignright size-full wp-image-1056" title="exotic-car-pagani-zonda" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/exotic-car-pagani-zonda.jpg" alt="exotic-car-pagani-zonda" width="341" height="275" /></p>
<p><span style="font-size: xx-large;"><strong>38</strong></span><span style="font-size: xx-large;"><strong>.</strong> </span>Every time you blame, justify or complain, you&#8217;re slitting your financial throat.</p>
<p><strong><span style="font-size: xx-large;">39</span><span style="font-size: xx-large;">.</span></strong> Rich people play the money game to win, poor people play the money game not to lose.</p>
<p><strong><span style="font-size: xx-large;">40.</span></strong> The number one reason people don&#8217;t get what they want is cuz they don&#8217;t know what they want.</p>
<p><strong><span style="font-size: xx-large;">41. </span></strong>Rich people are committed to being rich, poor people want to be rich.<br />
<span style="font-size: xx-large;"><strong>42.</strong></span> You will get paid in direct proportion of the value you deliver.</p>
<p><span style="font-size: xx-large;"><strong>43. </strong></span>The more people you help, the richer you become</p>
<p><span style="font-size: xx-large;"><strong>44.</strong></span> Poor people make choices based on fear, &#8220;what if it doesn&#8217;t work?&#8221;</p>
<p><span style="font-size: xx-large;"><strong>45.</strong></span> Rich people believe, &#8220;It will work cuz I&#8217;ll make it work.&#8221;</p>
<p><span style="font-size: xx-large;"><strong>46.</strong></span> Get ready the best you can, in a short of time as possible, take action, then correct along the way.</p>
<p><span style="font-size: xx-large;"><strong>47.</strong></span> Action always beats inaction</p>
<p><span style="font-size: xx-large;"><strong>48. </strong></span>If you resent what people have in any way, shape or form, then you can never have it.<img class="alignright size-full wp-image-1057" style="margin: 10px;" title="hhh" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/hhh.jpg" alt="hhh" width="260" height="139" /></p>
<p><span style="font-size: xx-large;"><strong>49.</strong></span> NEVER be the most successful person in your group of friends cuz people earn within 20% of the income of their closest friend.</p>
<p><strong><span style="font-size: xx-large;">50.</span></strong> once a week read biographies and watch documentaries of people who have attracted MASSIVE SUCCESS.</p>
<p><span style="font-size: xx-large;"><strong>51.</strong></span> NEVER talk negatively about yourself&#8230; Your words send a strong message to your subconscious and the universe.</p>
<p><span style="font-size: xx-large;"><strong>52.</strong></span> You have an ethical obligation to SELL your prospects on your service that they need.</p>
<p><span style="font-size: xx-large;"><strong>53. </strong></span>The road to success is NEVER the comfortable one.</p>
<p><span style="font-size: xx-large;"><strong>54.</strong></span> If you have BIG problems then you probably have SMALL thinking.<img class="aligncenter size-full wp-image-1058" title="eeee" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/eeee.jpg" alt="eeee" width="310" height="310" /></p>
<p><span style="font-size: xx-large;"><strong>55.</strong></span> If you are not willing to recieve, then you are RIPPING OFF those who want to give to you.</p>
<p><strong><span style="font-size: xx-large;">56.</span></strong> Don&#8217;t watch the news&#8230; You can&#8217;t feel bad enough to make someone else feel good.</p>
<p><span style="font-size: xx-large;"><strong>57. </strong></span>Be in a constant state of appreciation.</p>
<p><span style="font-size: xx-large;"><strong>58.</strong></span> NEVER work for &#8220;hourly&#8221; pay.</p>
<p><span style="font-size: xx-large;"><strong>59. </strong></span>Know your net worth</p>
<p><span style="font-size: xx-large;"><strong>60.</strong></span> Work smarter by outsourcing</p>
<p><span style="font-size: xx-large;"><strong>61. </strong></span>Create, then delegate.</p>
<p><span style="font-size: xx-large;"><strong>62.</strong></span> If you want to create wealth or any other kind of success, you have to be a warrior.<br />
You have to be willing to do what ever it takes, you have to train yourself to not be stopped by anything.</p>
<p><span style="font-size: xx-large;"><strong>63.</strong></span> NEVER wake up to work&#8230; Wake up to achieve your life&#8217;s dream.<img class="alignright size-full wp-image-1059" title="thumbsup_steve_whitebackground" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/thumbsup_steve_whitebackground.jpg" alt="thumbsup_steve_whitebackground" width="169" height="439" /></p>
<p><span style="font-size: xx-large;"><strong>64.</strong></span> Learn to like fear&#8230; Tell it you want to friggin party.</p>
<p><span style="font-size: xx-large;"><strong>65.</strong></span> Only take advise from people who are more successful than you are.</p>
<p><span style="font-size: xx-large;"><strong>66.</strong></span> Hire a coach</p>
<p><span style="font-size: xx-large;"><strong>67.</strong></span> Get an assistant&#8230; Seriously.</p>
<p><span style="font-size: xx-large;"><strong>68</strong></span>. Walk around feeling as if you already are the success you want to achieve.</p>
<p><strong><span style="font-size: xx-large;">69.</span></strong> Systematize and automate your business.</p>
<p><span style="font-size: xx-large;"><strong>70.</strong></span> Create a business that can run without you.</p>
<p><span style="font-size: xx-large;"><strong>71. </strong></span>When you are maintaining your biz, like training clients, you are working IN your biz (your job) When you are growing the biz, like marketing and creating systems that run without you, you are working ON your biz. (Know the difference and spend at least 80% of your time ON the biz.</p>
<p><strong>If you&#8217;ve enjoyed this post, be sure to checkout <a href="http://www.stevehochman.com/2009/06/10/31-boot-camp-marketing-tips/">31 Boot Camp Marketing Tips </a><br />
and leave some of your own tips to massive success</strong></p>
]]></content:encoded>
			<wfw:commentRss>http://www.stevehochman.com/2009/07/08/71-tips-to-massive-success/feed/</wfw:commentRss>
		<slash:comments>44</slash:comments>
		</item>
		<item>
		<title>Become An Expert Sales Copy Writer&#8230; Overnight</title>
		<link>http://www.stevehochman.com/2009/07/01/become-an-expert-sales-copy-writer-overnight/</link>
		<comments>http://www.stevehochman.com/2009/07/01/become-an-expert-sales-copy-writer-overnight/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 03:09:59 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=1027</guid>
		<description><![CDATA[I flew my little &#8220;Evil&#8221; genius brother David in from Atlanta to hang with me and my family in Cali for the week.
This dude is witting KILLER cash-pulling websites and craigs list ads for clients all over the country.
Being able to write great sales copy is like being able to write your own checks&#8230; It&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-1028" title="photo-136" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/photo-136.jpg" alt="photo-136" width="334" height="256" />I flew my little &#8220;Evil&#8221; genius brother David in from Atlanta to hang with me and my family in Cali for the week.</p>
<p>This dude is witting KILLER cash-pulling websites and craigs list ads for clients all over the country.</p>
<p>Being able to write great sales copy is like being able to write your own checks&#8230; <strong>It&#8217;s literally like printing money.</strong></p>
<p>The problem is that it&#8217;s either a mystery or intimidating to 99% of the population.</p>
<p>(But check this out <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /> )</p>
<p>Me and my bro just did a SICK towel workout in my living room &#8211; 4 sets of Preacher curls over my couch, 3 sets of skull crushers and then 100 slow push ups (All with a towel and manual resistance)</p>
<p>Well right after the workout, my bro wanted to do a quick video showing how ANYONE can EASILY be a badass sales copy writer practically overnight.</p>
<p>It&#8217;s so simple that it&#8217;s pure genius&#8230; Check it out.</p>
<p style="text-align: center;"><strong><img class="alignright size-full wp-image-1032" title="momo" src="http://dev.stevehochman.com/wp-content/uploads/2009/07/momo.jpg" alt="momo" width="323" height="231" /></strong></p>
<p><strong>My little bother David helps fitness professionals with their personal trainer and boot camp marketing websites and INSANE craigslist ads.</strong></p>
<p><strong>He is quickly on his way to being a HIGHLY SOUGHT AFTER  sales copy writer&#8230; In other words, grab him now while he&#8217;s still WAY under priced.</strong></p>
<p><strong>To learn more about how David can help you with your personal trainer and boot camp marketing contact him <a href="mailto:dtendrich@gmail.com">here</a> &#8211; And be sure to check out <span style="color: #0000ff;"><a href="http://www.stevehochman.com/2009/05/11/the-5-step-method-to-creating-killer-craigslist-ads-that-will-instantly-boost-your-fitness-business/">The Five Step Method To Creating Killer Craigslist Ads That Will Instantly B</a></span></strong><span style="color: #0000ff;"><a href="http://www.stevehochman.com/2009/05/11/the-5-step-method-to-creating-killer-craigslist-ads-that-will-instantly-boost-your-fitness-business/"><strong>oot Your Sales</strong></a></span></p>
<p>Be sure to let David know what you think about the tips in his video <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>How To Get A Free 60-Minute Coaching Call With Me</title>
		<link>http://www.stevehochman.com/2009/06/22/free-60-minute-coaching-call-with-me/</link>
		<comments>http://www.stevehochman.com/2009/06/22/free-60-minute-coaching-call-with-me/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 15:32:26 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Boot Camp Marketing]]></category>
		<category><![CDATA[Boot Camp Strategies]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>
		<category><![CDATA[Fitness Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=976</guid>
		<description><![CDATA[I&#8217;m gonna tell you about how to get a free 60 minute coaching call with me in just a minute.
(My coaching clients usually make $6,279 within 1 week after the first call from one secret that I give them)
 
But first I want you to know how FRIGGIN COOL it was at FBS09 to meet [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-977" style="margin-left: 6px; margin-right: 6px;" title="p43-1" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p43-1.jpg" alt="p43-1" width="220" height="180" />I&#8217;m gonna tell you about how to get a free 60 minute coaching call with me in just a minute.</p>
<p><strong>(My coaching clients usually make $6,279 within 1 week after the first call from one secret that I give them)</strong></p>
<p><strong> </strong></p>
<p>But first I want you to know how FRIGGIN COOL it was at FBS09 to meet so many peeps that made boat loads of cash-o-la form my blog.</p>
<p>One girl made 24k in two weeks with one of my tips&#8230; That was AWESOME <img src='http://www.stevehochman.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':-D' class='wp-smiley' /> </p>
<p>Seriously, my #1 passion in life, besides being a daddy and husband, is helping fitness professionals make TONS of MULLA.</p>
<p>It&#8217;s like an addiction&#8230; <strong>I literally get a high from it</strong>.</p>
<p>(Is that weird? Cuz I was on a lot of ADD meds as a kid and I think it messed with my brain a little)</p>
<p align="center"><strong>So here&#8217;s how to get a free 60 Minute<br />
coaching call with me&#8230;</strong></p>
<p align="center"><strong> </strong></p>
<p><img class="alignright size-full wp-image-978" title="p43-2" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p43-2.jpg" alt="p43-2" width="154" height="399" />Leave a comment with <strong>exactly how my blog has helped you to over come an obstacle and make more money.</strong></p>
<p>Be very specific&#8230;<br />
What were you struggling with?</p>
<p>What was the tip, tactic or strategy that you applied?</p>
<p>Exactly how much money did you make?<br />
How long did it take?</p>
<p>The blog is great, but there&#8217;s nothing like one-on-one live mentoring.</p>
<p>After you leave your detailed comment, my assistant Ariel will contact you and set up your coaching call.</p>
<p>I can&#8217;t wait to read your success story!</p>
<p>Talk to ya soon</p>
<p><img class="alignnone size-full wp-image-979" title="p43-3" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p43-3.jpg" alt="p43-3" width="80" height="44" /></p>
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		<title>Vaporizing Fear And Doubt</title>
		<link>http://www.stevehochman.com/2009/06/17/vaporizing-fear-and-doubt/</link>
		<comments>http://www.stevehochman.com/2009/06/17/vaporizing-fear-and-doubt/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 03:24:22 +0000</pubDate>
		<dc:creator>stevehochman</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Closing and Sales Techniques]]></category>
		<category><![CDATA[Lifestyle and Self Improvement]]></category>

		<guid isPermaLink="false">http://www.stevehochman.com/?p=909</guid>
		<description><![CDATA[
I had to cut that video a little short cuz I heard my 2 year old crying upstairs.
But this is WAY important for NEVER having to put up with FEAR and DOUBT again&#8230; Ever.
Ok, so have you ever REALLY wanted to achieve something but were overcome with fear and all the reasons why it WOULD&#8217;NT [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="alignnone size-full wp-image-912" title="p42-2" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-2.jpg" alt="p42-2" width="220" height="68" /><br />
</p>
<p><img class="alignright size-full wp-image-911" style="margin-left: 6px; margin-right: 6px;" title="p42-1" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-1.jpg" alt="p42-1" width="240" height="360" />I had to cut that video a little short cuz I heard my 2 year old crying upstairs.</p>
<p>But this is WAY important for NEVER having to put up with FEAR and DOUBT again&#8230; Ever.</p>
<p>Ok, so have you ever REALLY wanted to achieve something <strong>but were overcome with fear</strong> and all the reasons why it WOULD&#8217;NT work&#8230;</p>
<p>Well, the good news is, I&#8217;m gonna to show you exactly how to EASILY make those feelings PISS OFF.</p>
<p>Here&#8217;s how it works&#8230;</p>
<p>There&#8217;s a part of your brain called the cyber cybernetic mechanism (I know, big word for a guy who was in special ed)</p>
<p>Every time this part of your brain senses &#8220;change&#8221; it sends powerful hormones to make you feel fear and doubt.</p>
<p><img class="alignleft size-full wp-image-913" style="margin-left: 6px; margin-right: 6px;" title="p42-3" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-3.jpg" alt="p42-3" width="240" height="177" />And because your sub-conscious mind cannot tell the difference between a thought and reality&#8230; <strong>If you even think about success, it sends those crappy hormones.</strong></p>
<p>Well, that was cool when we were cavemen, but now it just sucks.</p>
<p>But the GOOD NEWS is you can totally &#8220;shut it off&#8221;</p>
<p>You see, since your mind can&#8217;t tell the different between your thoughts and reality, you can totally trick your brain by visualizing.</p>
<p>In other words&#8230; When you visualize yourself achieving your goals&#8230; And do it with GREAT EMOTION (very important) your brain thinks it&#8217;s your reality.</p>
<p>So when you actually start taking steps towards achieving it&#8230; Your mind can&#8217;t tell that your environment&#8217;s changing&#8230;</p>
<p><span id="more-909"></span><strong><img class="alignright size-full wp-image-914" style="margin-left: 6px; margin-right: 6px;" title="p42-4" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-4.jpg" alt="p42-4" width="220" height="316" />I&#8217;m gonna let you in on a little secret.<br />
(I feel like we&#8217;re close, so I can tell you)</strong></p>
<p>Public speaking was my #1 biggest fear.</p>
<p>And when I agreed to speak at Fitness Business Summit 09, I had major anxiety&#8230;</p>
<p>I knew I would get up there and present, but I didn&#8217;t want to feel that SUPER INTENSE FEAR.<br />
(I hate that feeling)</p>
<p>So I called my friend John Assaraf <strong>(from the movie the Secret)</strong> and here&#8217;s what I said&#8230;</p>
<p><strong>&gt;&gt; Me:</strong> &#8220;Dude, I&#8217;m speaking in a month and I&#8217;m scared shitless&#8230; seriously bro&#8230; I&#8217;m gonna pass out or something.&#8221;</p>
<p>(Just the other day I walked to the front of the room at a big event <strong>and nearly had an anxiety attack&#8230;</strong> How the hell was I gonna a get up and speak in front of 350 people) WHAT SHOULD I DO????&#8221;</p>
<p><strong>&gt;&gt; John Assaraf</strong>:  &#8220;I wan&#8217;t you to&#8230; Visualize yourself giving your presentation and LOVING IT&#8230; Just feeling great&#8230; The more real it seems, the better&#8230;  do this <img class="alignright size-full wp-image-915" style="margin-left: 6px; margin-right: 6px;" title="p42-5" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-5.jpg" alt="p42-5" width="220" height="277" />for 21 days before you present.&#8221;</p>
<p><strong> </strong></p>
<p><strong>&gt;&gt; Me:  &#8220;</strong>That&#8217;s it???!!??&#8221;</p>
<p><strong>&gt;&gt; John Assaraf</strong>:  &#8220;Yep&#8230; That&#8217;s it.&#8221;</p>
<p><strong>&gt;&gt; Me:</strong> &#8220;How many times a day?&#8221;</p>
<p><strong>&gt;&gt; John Assaraf:</strong> &#8220;Do this first thing in the morning, once in the afternoon, and when you go to bed.&#8221;</p>
<p><strong>&gt;&gt; Me:</strong> &#8220;Really&#8230; Why will that work&#8230;&#8221;</p>
<p><strong>&gt;&gt; John Assaraf:</strong> &#8220;Because the part of your brain that causes your body to release POWERFUL FEAR hormones in new situations will think that you&#8217;ve already done this a ton of times&#8230; So it&#8217;s not new&#8230; and <strong>there is no reason to be scared</strong>.&#8221;</p>
<p>SO CHECK THIS OUT&#8230;</p>
<p>Not only did I NOT feel any fear when I was on stage&#8230; I didn&#8217;t even get nervous the day of, or the day before!</p>
<p align="center"><img class="alignnone size-full wp-image-916" title="p42-6" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-6.jpg" alt="p42-6" width="214" height="193" /></p>
<p align="center"></p>
<p><img class="alignright size-full wp-image-917" style="margin-left: 6px; margin-right: 6px;" title="p42-7" src="http://dev.stevehochman.com/wp-content/uploads/2009/06/p42-7.jpg" alt="p42-7" width="208" height="308" />So there you have it&#8230; Now you can STARE FEAR IN THE FACE and say, &#8220;BRING IT ON BITCH&#8221;</p>
<p>And on another note&#8230; Since the most successful dudes in the world <strong>spend the most amount of time out of their comfort zone</strong> &#8230;</p>
<p>Embrace the discomfort&#8230;. Welcome it.  Get excited about it cuz it means your making progress.</p>
<p>A certain level of discomfort is NORMAL.  You can&#8217;t achieve your dreams and reach your goals staying in your comfort zone&#8230;</p>
<p>I know you already know that but I wanted to tell you anyway&#8230;</p>
<p>Just like YOU tell your boot camp and personal training clients&#8230;</p>
<p>&#8220;When you first start it&#8217;s gonna be hard and you&#8217;re gonna get really sore&#8230;&#8221;</p>
<p>&#8220;But it&#8217;s gonna get easier and easier and eventually you&#8217;ll look forward to it&#8221;</p>
<p>Rock on!</p>
<p>Steve</p>
<p><strong>Be sure to leave a comment with the fears that you HAVE or WILL OVERCOME!</strong></p>
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