I get a whole bunch of questions about how to sell fitness and keep your boot campers during the holidays…
Well lucky for you it’s pretty simple when ya know what to do.
So to answer the first question, let’s start with the two most common objections you may get when selling fitness during the holidays.
The most common objections are, “I want to wait until January first to sign up for your boot camp.”, or “I’ve spent too much during the holidays and I have to wait until January.”
Those are probably the most common objections and here’s how to overcome them.
When a prospect tells you they want to wait until January to sign up, offer to train them at a special 70 percent off “holiday” rate for 30 days…
So instead of paying %197 a month, their first month is only $59.
Of course they will sign up for your 12 month agreement that goes to full price after the first discounted month.
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I’ve been seeing waaay too many boot camp owners charging too little for their boot camps lately.
9 times out of 10, the reason you may be “undercharging” has nothing to do with anything else but YOU.
In other words, you may SAY that you KNOW your boot camp has MASSIVE VALUE and that people wont pay higher rates but that’s almost never true…
I’ll prove it to you.
Let’s say you’re changing $97 bucks a month for you boot camp because supposedly that’s all folks in your area can afford.
Now imagine if Jillian Michaels from the Biggest Loser opened a boot camp in your town and said that she only had 50 spots and she was charging $297 a month…
Do you think 50 people in your city would jump on that?
Hmmm… So they CAN afford it after all.
Now, I’m NOT saying to jack up your prices to double tomorrow and I’m NOT saying to raise the rates of your current boot camp clients either.
But you can raise the rates on your NEW clients slowly.
Here’s how…
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Greg Carbone is a top personal trainer in Eatontown and owns a multiple six figure stand-alone boot camp in Monmouth County
For way more high level client flooding boot camp systems, apply to participate in my “Ten-times your boot camp business experiment here
Ten Times Your Boot Camp Business experiment
Ten Times Your Boot Camp Business experiment
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I knew you would get a TON of VALUE out of this video…
And I want to give a HUGE thanks to Mrs. “S.T.” for sharing this with my readers.
If you want more high-level boot camp building strategies and systems then be sure to head over to the Boot Camp Success Accelerator <–
Rock on!
Steve
There’s one part of boot camp marketing that seems to be getting over looked WAY too much.
It’s SELLING!
You see, getting leads is just one part of boot camp marketing. The other part is SELLING.
And when I say selling, I’m talking about “Buy or DIE” style.
Here’s how buy or die works…
You FOLLOW UP with a lead until they either BUY, or ask you to stop contacting them (DIE).
Here are 5 methods to get leads to “Buy or DIE”
1. By Email – Having a pre-made email auto responder system is a great way to follow up with leads
And the best part is that you only have to create the emails once, then as leads are entered into your “lead system”, the follow up happens on auto-pilot.
2. By Phone – As soon as a prospect tries out your boot camp or submits their phone number on your website, set up a phone follow up schedule.
I make the majority of my follow up calls in the first 10 days because that is when a prospect is the “hottest”
After 10 days, I call once a week for 30 days, then once a month after that.
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Hey – Bedros and I are just getting ready to leave Las Vegas and head back home.
We had a blast and got TONS of stuff done 
(Be sure and ask me about the “little incident” when you see me and my bro David at the Fitness Info Summit
But before we take off, I wanted to show you a simple, but POWERFUL client getting strategy that my brother David uses for Craigslist.
So if ya want to get boat-loads of clients for free of of CL, then check out this strategy below.
And if you interested in jumping on board the worlds most dominating boot camp system, before your territory is gone for good, then go here.
Ok, now check out this killer craigslist fitness marketing strategy.
Here’s one more tested-to-work secret from my brother David’s Craigslist bag o’ tricks
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http://www.stevehochman.com/video/video1trimmed.flv
Now, check out the worlds most powerful formula for total boot camp domination
Talk to ya soon!
Steve
PS Take your fitness boot camp business to the next level here
Ya know how Starbucks is EVERYWHERE and EVERYONE knows about it?
Well it all started with a thought… An idea… A dream
Here is the Startbucks original mission statement:
“To establish Starbucks as the premier purveyor of the finest coffees in the world while maintaining our uncompromising principles as we grow.”
The keyword here is GROW.
And the dude who founded Starbucks, Howard Schultz, knew all about that.
Here is a quote about what makes him tic:
“I wanted to be in charge of my own destiny,” says Howard Schultz. “It may be a weakness in me: I’m always wondering what I’ll do next. Enough is never enough.”
Now that’s a dude that who was thinking BIG.
But why can’t this be you… WHY?
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So after TONS of emails asking to SEE video of ME teaching a boot camp…
The long awaited day has finally come.
Today no more talk about boot camp marketing or fitness marketing…
Nope, today you get to SEE me in ACTION!
But first, watch this video of the “4 most important things” you should do RIGHT NOW to blow up your boot camp or personal training biz!
And now…
Without further ado…
here is ME teaching a boot camp 
Watch me teach a boot camp >>here<<
