Author Archive

Boot Camp Formula 5

February 11, 2010

I’m putting together a new top secret fitness marketing system called Boot Camp Formula 5. Boot Camp Formula 5 is the five quickest, easiest  and cheapest ways to get your boot camp to six figures. I haven’t showed it to anyone yet, and right now I’m only sharing “formula 1″ with the subscribers of my […]

Posted in Uncategorized 147 Comments »

Boot Camp Marketing “Buy or DIE” Style

February 9, 2010

There’s one part of boot camp marketing that seems to be getting over looked WAY too much. It’s SELLING! You see, getting leads is just one part of boot camp marketing.  The other part is SELLING. And when I say selling, I’m talking about “Buy or DIE” style. Here’s how buy or die works… You […]

Posted in Boot Camp Marketing, Boot Camp Strategies, Closing and Sales Techniques 7 Comments »

Boot Camp Marketing On TV

January 26, 2010

If you’re serious about boot camp marketing then you definitely want to get on TV. Or even better, become the fitness expert in your community by having your very own weekly health segment on a local news station. My good friend Leanne Ellington discovered that making that a reality really isn’t that hard to do. […]

Posted in Blog 11 Comments »

Get a FREE 15-minute coaching call with me where give you a fitness marketing tactic to making $2990 in 5 days

January 25, 2010

So to sum it all up… I’m going to give you a very special FREE 1-on-1 15 minute coaching call with me. On our call, I’m going to show you ONE way, to make exactly $2990 in 5 days. In fact, your going to make $2990 in 5 days without spending a friggin dime on […]

Posted in Blog 18 Comments »

How To Overcome E.F.T. Objections With The Steve Hochman Method

January 23, 2010

I began using E.F.T. to auto debit my clients 9 years ago so I wouldn’t have to do the ONE THING I HATE the most… And that’s being a friggin bill collector! Pretty unexpectedly, I practically overnight I increased my revenue my 38%. Another cool benefit of E.F.T is that  you can just close your […]

Posted in Blog 32 Comments »

5 Fitness Marketing Things You Must Do Every Month (Part 2)

January 22, 2010

Ladies and gentlemen… boys and girls… Back by popular demand, is part 2 of Craig Ballantyne’s five fitness marketing things you must do every month. So without further ado… Here’s Craig (and his dog) After a sloppy dog walk through melting snow and muck here in Toronto, I started reviewing my daily “Guiding Documents” and […]

Posted in Blog 7 Comments »

Free Coaching Call With Steve Hochman

January 20, 2010

I hope your having an amazing week so far. So I’m sitting here at my house, super excited to get started with the newest Fit Body Boot Camp owners that got on board. And that’s what it hit me! Bedros and I are going to be spending a whole lot of time coaching, guiding and […]

Posted in Blog No Comments »

Global Boot Camp marketing With Charities

January 19, 2010

How to get on the news, in the paper and on the radio, while helping people in need and becoming recognized as the local fitness expert… Oh and marketing the crap outta your boot camp? That’s exactly what Fit Body Boot Camp is doing with the “Burn the Fat, Feed the Hungry” global charity. Here’s […]

Posted in Blog 2 Comments »

5 Fitness Marketing Things You Must Do Every Month

January 13, 2010

Hey – Steve here with a very special guest post from my friend Craig Ballantyne. It blows my mind how Craig continually gets MASSIVE amounts of STUFF DONE as he continues to grow his fitness empire! Craig was cool enough to share 5 of his top fitness marketing secrets you must do every month to […]

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Posted in Blog, Boot Camp Marketing, Boot Camp Strategies, Fitness Marketing 23 Comments »