Comments on: Boot Camp Marketing On TV

By: John Cusick

John Cusick — Mon, 08 Feb 2010 00:46:54 +0000

Brilliant Leanne thanks for sharing should be easy for you to dominate the area now

By: Tony M

Tony M — Fri, 29 Jan 2010 03:11:53 +0000

Thanks for these tips and strategies.

By: Leanne Ellington

Leanne Ellington — Thu, 28 Jan 2010 01:05:53 +0000

Hey Sara,

Yes, in fact I had one of the main anchors in my boot camp (until her schedule changed and now she does the morning show and is nocturnal), but that was great exposure. She used to tweet about boot camp and tell people about it.

The producer that I interviewed for this post is actually an ongoing boot camper.

My advice to you– just throw a bunch of shit at the wall and see what sticks. Meaning, what do you have to lose by contacting the staff of local news stations and going at them with giving hand? Offer them free training and give them a good compelling “reason why”. Flatter them. Compliment them. Send em’ a card or one of your t-shirts. The worst they can say is no.

It’s a great idea though to train them and get them involved in your biz. I say go for it Sara.

Let me know how it goes =)

By: JJ Robertson

JJ Robertson — Wed, 27 Jan 2010 20:31:09 +0000

Leanne is the Bomb! And after watching Steve, Bedros, and Chris.. she is very easy on the eyes!! hahaha… Awesome job Leanne!!

JJ Robertson

By: James Patterson

James Patterson — Tue, 26 Jan 2010 23:32:19 +0000

Thanks Leanne this is awesome!

By: Sara Hutniak

Sara Hutniak — Tue, 26 Jan 2010 22:04:57 +0000

To my above comment, I meant to say “without spending a lot of money”. Sorry for the typo. -S

By: Sara Hutniak

Sara Hutniak — Tue, 26 Jan 2010 22:03:14 +0000

Hi Steve and Leanne.
Thank you for that information. This is another way to market yourself with spending a lot of money. I know it takes some time to cultivate relationships with reporters, news directors etc., but once you become the area expert, you’re set.

Leanne, quick question – as a way to get the local tv/radio personalities into your circle, have you ever made an offer of free, unlimited boot camp so that way as this reporter starts getting results, they’re more likely to reference you or talk up your boot camp to their news directors?

Thanks again guys.
-Sara

By: Becky Fox - Knoxville Personal Trainer

Becky Fox - Knoxville Personal Trainer — Tue, 26 Jan 2010 18:45:41 +0000

Thanks for the info!! I’m going to give it a try!

By: Dr. Carney

Dr. Carney — Tue, 26 Jan 2010 17:18:29 +0000

Steve,
I have never received anything on places available in Temecula, or
Kansas so I’m going to assume that there are no places available at
this time.
Thanks
Dr. Carney

By: Dr. Carney

Dr. Carney — Tue, 26 Jan 2010 17:17:22 +0000

Great Ideaas Steve,
As always you’re on target and you
keep people thinking.

Dr. Carney