Comments on: A Very Important Fitness Marketing Question http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/ Boot Camp Marketing Tactics and Strategies For Boot Camp Instructors Personal Trainers, And Fitness Entrepreneurs Tue, 07 Feb 2012 04:11:18 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Sara Hutniak http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2064 Sara Hutniak Sat, 21 Nov 2009 22:40:55 +0000 http://www.stevehochman.com/?p=2772#comment-2064 Hey Adam, Thanks for asking us these questions - it allows me to be introspective because for the past 2 months I've been making excuses and blaming everything under the sun for why things aren't going well instead of taking charge, taking action, and creating the success of my dreams. And why haven't I been doing these things? Out of fear - failing, making mistakes, losing money. Y'know, I've had this dream board sitting in a box for a month now. It's time to take it out of the box and start putting together what my dreams and successes are. On a side note, I have taken a couple sessions on NLP and I'm also going to be taking my NLP certification in January. I would love to get some additional information from you on how much NLP has improved your fitness business/programs and how you market yourself as a trainer with these credentials? Thanks Adam and Steve. -Sara Hutniak Hey Adam,
Thanks for asking us these questions – it allows me to be introspective because for the past 2 months I’ve been making excuses and blaming everything under the sun for why things aren’t going well instead of taking charge, taking action, and creating the success of my dreams. And why haven’t I been doing these things? Out of fear – failing, making mistakes, losing money.

Y’know, I’ve had this dream board sitting in a box for a month now. It’s time to take it out of the box and start putting together what my dreams and successes are.

On a side note, I have taken a couple sessions on NLP and I’m also going to be taking my NLP certification in January. I would love to get some additional information from you on how much NLP has improved your fitness business/programs and how you market yourself as a trainer with these credentials?

Thanks Adam and Steve.
-Sara Hutniak

]]> By: Adam Toohey http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2063 Adam Toohey Sat, 21 Nov 2009 22:01:14 +0000 http://www.stevehochman.com/?p=2772#comment-2063 BTW Hochas.... It's OI! OI! OI! Not Oye! Oye! Oye!\ Dopey bastard.. LOL I'll have to get yhat CD to you ASAP... :P BTW Hochas….

It’s OI! OI! OI!

Not Oye! Oye! Oye!\

Dopey bastard.. LOL

I’ll have to get yhat CD to you ASAP…
:P

]]> By: Adam Toohey http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2062 Adam Toohey Sat, 21 Nov 2009 22:00:15 +0000 http://www.stevehochman.com/?p=2772#comment-2062 Hey Jeffrey Kudos to you mate for throwin yourself in the deep end. I totally understand that for sure. Steve and this blog have also given me the kicks in the back side when needed and as we know his energy is infectious. As for the questions it is truly amazing what we can learn from each of our clients just by asking great questions and really listening to the answers. All the best Jeffrey Cheers Adam Hey Jeffrey

Kudos to you mate for throwin yourself in the deep end. I totally understand that for sure. Steve and this blog have also given me the kicks in the back side when needed and as we know his energy is infectious.

As for the questions it is truly amazing what we can learn from each of our clients just by asking great questions and really listening to the answers.

All the best Jeffrey

Cheers

Adam

]]> By: Jeffrey Scot ( J Bomb) http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2061 Jeffrey Scot ( J Bomb) Sat, 21 Nov 2009 05:47:16 +0000 http://www.stevehochman.com/?p=2772#comment-2061 "The map is not the territory" I have had some limiting believes that I have struggled with! The biggest is talking to strangers about my boot camp program. I have had to throw myself in the deep end of the pool and it has been a great experience thus far! Steve, your blog has had an incredible effect on the quality of my life, big time and I owe you a debt of gratitude your a very inspiring person to "model" Anywho lets hope richard bandler is right in that if you really ask better questions and think meta you can have some pretty cool life experiences. “The map is not the territory” I have had some limiting believes that I have struggled with! The biggest is talking to strangers about my boot camp program. I have had to throw myself in the deep end of the pool and it has been a great experience thus far!

Steve, your blog has had an incredible effect on the quality of my life, big time and I owe you a debt of gratitude your a very inspiring person to “model”

Anywho lets hope richard bandler is right in that if you really ask better questions and think meta you can have some pretty cool life experiences.

]]> By: Adam Toohey http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2060 Adam Toohey Fri, 20 Nov 2009 01:13:10 +0000 http://www.stevehochman.com/?p=2772#comment-2060 Laura, great to see you're keen to take some action with the aim of greater helping your clients. We can get so much more out of an answer if we ask better quality questions. All the best and thanks for takin time to chekc out the post. Steve... let us know if the questions work for you too mate.. not Hochman but the other Steve above :) Laura,

great to see you’re keen to take some action with the aim of greater helping your clients. We can get so much more out of an answer if we ask better quality questions. All the best and thanks for takin time to chekc out the post.

Steve… let us know if the questions work for you too mate.. not Hochman but the other Steve above :)

]]> By: Adam Toohey http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2059 Adam Toohey Fri, 20 Nov 2009 01:10:58 +0000 http://www.stevehochman.com/?p=2772#comment-2059 G'day Chelsea and thanks for the good words. Let us know how the questions go. Also ensure you answer them for yourself, that way you have the chance to guide your clients on some of them bcuz you are an example.. sometimes ppl may get stuck on them and if you have done them then you can help lead them to the answers that lie within. Cheers AT G’day Chelsea and thanks for the good words. Let us know how the questions go. Also ensure you answer them for yourself, that way you have the chance to guide your clients on some of them bcuz you are an example.. sometimes ppl may get stuck on them and if you have done them then you can help lead them to the answers that lie within.

Cheers

AT

]]> By: Adam Toohey http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2058 Adam Toohey Fri, 20 Nov 2009 01:09:37 +0000 http://www.stevehochman.com/?p=2772#comment-2058 Brandon... AWESOME answers mate.. feels great to get them down doesn't it? Just something about putting pen to paper or in this case keyb oard to screen. Helps to greatly re enforce your purpose and mission. As you mentioned you are STOKEd so take that feeling and continue using it to better yourself, clients and everybody. Thanks for the good words dude and I'm lovin your enthusiasm. Rock on! AT Brandon… AWESOME answers mate.. feels great to get them down doesn’t it? Just something about putting pen to paper or in this case keyb oard to screen. Helps to greatly re enforce your purpose and mission. As you mentioned you are STOKEd so take that feeling and continue using it to better yourself, clients and everybody. Thanks for the good words dude and I’m lovin your enthusiasm. Rock on!

AT

]]> By: Laura Mak http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2057 Laura Mak Thu, 19 Nov 2009 23:14:37 +0000 http://www.stevehochman.com/?p=2772#comment-2057 OMG - What a fantastic post!! - I can't wait to change my questionnaire that I had been using with clients and add new questions and rephrase some of the old ones. It really is about understanding their past experience and their terms of "health and success" because mine may be different. I want them to achieve their goals determined by their definitions of accomplishment. Thanks so much Steve!! You Rock! :) Smiles, Mak :) OMG – What a fantastic post!! – I can’t wait to change my questionnaire that I had been using with clients and add new questions and rephrase some of the old ones.

It really is about understanding their past experience and their terms of “health and success” because mine may be different. I want them to achieve their goals determined by their definitions of accomplishment.

Thanks so much Steve!! You Rock! :)

Smiles,
Mak :)

]]> By: Chelsa Cooper http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2056 Chelsa Cooper Thu, 19 Nov 2009 21:59:21 +0000 http://www.stevehochman.com/?p=2772#comment-2056 Great Post!! I will definitely use these questions on my clients. Answering those questions about my own bootcamp biz gave me clarity as well!! Thanks Adam and Steve!! Keep up the Great Posts!! Great Post!! I will definitely use these questions on my clients. Answering those questions about my own bootcamp biz gave me clarity as well!!
Thanks Adam and Steve!!
Keep up the Great Posts!!

]]> By: Brandon Campbell http://www.stevehochman.com/2009/11/19/a-very-important-fitness-marketing-question/comment-page-1/#comment-2055 Brandon Campbell Thu, 19 Nov 2009 21:05:40 +0000 http://www.stevehochman.com/?p=2772#comment-2055 Thanks Steve and Thanks Adam! Great Post Man! I've recently been doing a lot of reading on this stuff and it's AMAZING! Once you start seeing it in action it blows your mind how oblivious we can be to it. Love the quality questions approach and will definitely be adding a few more questions to my questionaire. Here are my answers to the 4 Questions Above: 1) My Boot Camp will be ultimately successful when we consistently deliver a truly life altering, happiness creating service to 1000 people within our community each and every week! We will have the best instructors and programs that provides 100 times the value of what the program costs. 2) People throughout the community know without a doubt that our boot camps and programs will provide them with the best results possible and we are consistently helping every person who comes in to work with us. Each and every one of our clients is a RAVING FAN and truly Loves Our People, Programs and Company so much that they demand their loved ones come in and work with us because they have such an appreciation for the way we have helped them that they feel obligated to share the experience with the people that they care about most. 3) It will be known as the program that is more than just fitness, that truly provides people with a higher quality of life. Things are run entirely by systems that are efficient and do not need me to function. I trust each and every person that I work with and know that they love our company and love helping people as much as I do. 4) I will feel proud of the fact that I help thousands of people in my community live a healthier, happier life! I will know that what I do truly makes the world a better place and I will do more programs for charity to help the community even more. I will be extremely happy that I know, because I help so many people, I will never have to worry about money and I will be able to provide my family with an Oustanding quality of life. Ultimately, I will feel very grateful for the success of my business and my life. I'll also be thankful to you guys because you take out all of the guesswork! All we have to do is take action and do what you have already proved works and we can all have massive success! SO THANKS IN ADVANCE! Again, Great Post Guys! I'm STOKED NOW! We always achieve more if we focus on the Outcomes that we are after! These questions put our focus directly on those outcomes and make it clear how Awesome they are! Make it An Outstanding Day! Thanks Steve and Thanks Adam!

Great Post Man! I’ve recently been doing a lot of reading on this stuff and it’s AMAZING! Once you start seeing it in action it blows your mind how oblivious we can be to it.

Love the quality questions approach and will definitely be adding a few more questions to my questionaire.

Here are my answers to the 4 Questions Above:

1) My Boot Camp will be ultimately successful when we consistently deliver a truly life altering, happiness creating service to 1000 people within our community each and every week! We will have the best instructors and programs that provides 100 times the value of what the program costs.

2) People throughout the community know without a doubt that our boot camps and programs will provide them with the best results possible and we are consistently helping every person who comes in to work with us. Each and every one of our clients is a RAVING FAN and truly Loves Our People, Programs and Company so much that they demand their loved ones come in and work with us because they have such an appreciation for the way we have helped them that they feel obligated to share the experience with the people that they care about most.

3) It will be known as the program that is more than just fitness, that truly provides people with a higher quality of life. Things are run entirely by systems that are efficient and do not need me to function. I trust each and every person that I work with and know that they love our company and love helping people as much as I do.

4) I will feel proud of the fact that I help thousands of people in my community live a healthier, happier life! I will know that what I do truly makes the world a better place and I will do more programs for charity to help the community even more. I will be extremely happy that I know, because I help so many people, I will never have to worry about money and I will be able to provide my family with an Oustanding quality of life. Ultimately, I will feel very grateful for the success of my business and my life. I’ll also be thankful to you guys because you take out all of the guesswork! All we have to do is take action and do what you have already proved works and we can all have massive success! SO THANKS IN ADVANCE!

Again, Great Post Guys! I’m STOKED NOW! We always achieve more if we focus on the Outcomes that we are after! These questions put our focus directly on those outcomes and make it clear how Awesome they are!

Make it An Outstanding Day!

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