Fitness Boot Camp Marketing
For Six-Figure Boot Camp Income And A
"Do What I Want, When I Want" Lifestyle...



How To Get Boot Camp Referrals

Posted by stevehochman on Wednesday, September 1st, 2010

 


So there you have it…

The Referral Brainwashing Tactic, The Referral Snowball Method, And The Referral Clap Off Strategy.
Continue Reading How To Get Boot Camp Referrals

 

Five Fitness Marketing Tactics To Do Right Now!

Posted by stevehochman on Tuesday, August 31st, 2010

 

Two really cool things are about to happen.

First, I’m going to hang with my BFF and fitness marketing genius Bedros Keuilian.

We’re gonna take his new GTR super car out for a spin.

(Check out the pic I snapped of him gazing at it right before he bought it… I had the same look when I picked up my Vett :)

And second, my friend and fitness celebrity Dustin  Maher is releasing his new Fitness Media Dominator course.

When it comes to getting in the media, this guy is DA MAN, and he’s gonna reveal all his secrets here

But right now, I want to give you five simple, powerful and proven boot camp exploding strategies that you can DO RIGHT NOW to blow up your boot camp.

#1 The Six Week Body Transformation Blitzkrieg

This is what I call, “Picking the lowest hanging fruit.”

You’re gonna call and email all your past clients, leads, and even friends and use the script below.

Hi (name) this is (your name) from (Your company).

I was calling to check and see how you are progressing with your fitness goals? (Ask questions, take notes)
Continue Reading Five Fitness Marketing Tactics To Do Right Now!

 




Fitness Marketing On TV

Posted by stevehochman on Monday, August 30th, 2010

 

Hey Steve here and I hope ya had an AWESOME weekend.

It was my younger daughter Riley’s 3rd birthday Saturday.

Man they grow fast, I’m really grateful that my business gives me the freedom to spend so much time with them (If you’re a parent, then you know what I mean)

And to help YOU grow your business so you can have more freedom, I have a few pretty cool video for ya.

The videos have to do with getting MORE CLIENTS BY BEING ON TV.

Ya see, a lot of people talk about HOW to gt on TV, no one’s talking about WHAT to do once you get on.

Le’s face it, if you aren’t asked back or don’t capitalize on your television opportunity then you pretty much blew it.

You have to be interesting, relevant and entertaining.

And nobody knows more about this then my buddy Dustin “The Fitness Media Dominator” Maher.

When it comes to getting and STAYING on TV, this guy is on fire!

And the three videos below contain actual footage of Dustin making text book perfect appearances on the news.
Continue Reading Fitness Marketing On TV

 




Top 16 Things NOT To Do If You Want To Be A Fitness Celebrity

Posted by stevehochman on Friday, August 27th, 2010

 

Hey, Steve here with a super cool guest post from Dustin “The Fitness Media Dominator” Maher.

Dustin has a pretty amazing story going from living in a run down trainer park, to being on pace for nearly 7 figures with his boot camp business.

He owes a lot of his success to being a local fitness celebrity.

(I mean the guys been featured on television like 87 times)

So without further ado, here is Dustin and his top 16 things NOT do do if you EVER want to become a fitness celebrity.

Enjoy :)

Having built my fitness business up from 3k/month to close to 50k/month in less than 3 years without spending a dollar on advertising (well actually I did spend $125 on an add once in a local magazine), I feel like I have earned the right to speak on today’s topic.

I don’t know a more effective way to grow a fitness business and create a cult-like following better than being everywhere your potential clients look.

What I mean by that is when THEY are watching TV, I AM ON THE NEWS.

When they are reading the paper, I have a column or am on the front page.

When they are listening to the radio, I have my “ask the expert show” call in show.

When they open up a local magazine, I have a story written about me or from me.

Can you see how powerful that is?  Also think about your current clients, they see you all over too… Do you think they would ever want to train somewhere else?  Probably not.

In my upcoming Fitness Media Dominator coaching program I am going to coach you and guide you through the many steps it takes to get tons of FREE publicity through TV, and other media sources.

But if you DON’T want to get on the media endless amounts of times, follow these steps. :)
Continue Reading Top 16 Things NOT To Do If You Want To Be A Fitness Celebrity

 



Fitness Marketing Fear Destroyer

Posted by stevehochman on Tuesday, August 17th, 2010

 

Why some fitness professionals let FEAR kill their income… And what YOU can do about it.

Hey – Steve here with something pretty important I want to talk about.

It has to do with the “fear” of fitness marketing and hiding behind your computer.

After mentoring hundres of fitness professionals, there is ONE REASON that 99% of trainers FAIL.

And that reason is:
Not intelligence
Not knowledge
Not experience
Not certifications
And Definitely NOT education

It’s the one of the worst FOUR LETTER WORD in the english language…

FEAR.

That’s right… Trainers all over the world a scared outta there minds about going into businesses, talking to strangers and even making phone calls.

So because it’s outside their “comfort zone” they decide to hide behind their computers and post craigslist ads all day telling themselves that because they are “busy” doing “stuff” they are being PRODUCTIVE… NOT!

Well guess what amigos, that’s not gonna cut it, (Not if you want to make $100,000 or more a year)

But the good news it that your old pal Steve is gonna show you how to CRUSH your fears by “reframing” them.
Continue Reading Fitness Marketing Fear Destroyer

 

Dominating The Facebook Quick Ad

Posted by stevehochman on Thursday, August 12th, 2010

 

Hey Steve here with a super killer guest post with my good friend and Facebook fitness maketing wizzard Josh Carter.

Facebook is a power “spoke” that should be on your “marketing wheel”

In fact, if your not generating new clients on facebook then you’re missing out big time.

Just today I was on the phone with my man Josh and he told me that he is getting about 10 leads a day off Facebook and he’s only spending around $30 bucks a week to get them.

Anyways, I’ll let Josh tell ya all about it…

Guest post by Joshua Carter:

the-hulk-superhero-400a062507

Hey Josh Carter here….

It can be intimidating. I know that.  My kids have figured out the real truth (and are apparently immune to my tactics) but with everyone else I can still use it to my advantage.

Like the servers at Baja Fresh, I give them a “Hulk” look and politely say  ”I said EXTRA chicken…”

Next thing you know, extra chicken.

I use it in bootcamp too:  “I said 15 reps..” ( even if I really said 10.)
Next thing you know, 15 reps.

Yeah, being intimidating can be cool.  But being intimidated can truly suck.  I will admit that it happened to my once and I didn’t care for it :)

It *really* sucks when people are intimidated by technology.  For instance I know grown, intelligent men and women who are afraid to even join Facebook because they think it is too complicated (let alone advertise on FB).
Continue Reading Dominating The Facebook Quick Ad

 

How To DOMINATE… HOW HOW HOW!!!

Posted by stevehochman on Wednesday, August 11th, 2010

 


It’s plain and simple…

I don’t care what kind a super genius fitness marketing strategies you learn,
without the right MINDSET, you’re totally screwed.

I’ll be the first to admit, I have way bad A.D.D. and I’m probably not as smart as you.

But what I DO have, it the right mindset…

And because of that, I can (and do) get EVERYTHING I WANT.

That’s why I made this video for you…

Because I REALLY want you to enjoy the same succes and life style and success that I do.

Believe me, I’ve been at the very bottom before…

Ya know the story… Homeless, living out of a car, two dollars to my name, shitty father figure, special ed…. Been there, done that.
Continue Reading How To DOMINATE… HOW HOW HOW!!!

 

My phone number :)

Posted by stevehochman on Tuesday, August 3rd, 2010

 


>> Last chance to buy Boot Camp Formula 5 now <<

What would you tell a potential client if they asked you this…

Hey, what’s the difference between READING a book on fitness and TRAINING with you?

You’d be like REALLY… Did you just ask me that?

Of course the results are gonna be drastically different when you train with a professional…

But if you want to see for yourself EXACTLY what Boot Camp Formula 5 can do for you… WATCH THIS VIDEO

Or if you have any questions about if Boot Camp Formula 5 is right for you, call me 949 422 7984 (If I don’t answer it’s cuz I’m on the phone so leave a message and I’ll call ya back.

This number will go straight to my cell phone…

Remember, BCF5 closes today (Tue) at midnight.

Again my number is 422-7984

Rock my friend,

Steve

Ps… The is the coolest video ever

 

The TRUTH about Boot Camp Formula 5

Posted by stevehochman on Saturday, July 31st, 2010

 


I was pretty blown away when Dustin sent me this unexpected video…

AND I was pretty shocked that Dustin Maher broke the law by speeding in his Beamer HA!

Can you imagin how amazing Dustin must feel to go from living in a trainer park, to making $50k a month and living his dream lifestyle…

I mean how cool is it to cruz around in your BMW  and see all your boot camps packed with clients and being taught by other trainers.

What a feeling :)

This is exactly why I created Boot Camp Formula 5 for you.

And that is why I decided to include THREE WEEKS of coaching calls with BCF5.

But the doors and the opportunity close in just 2 more days, so if you wnt in, now’s your chance.

To learn more about Boot Camp Formula 5 go here

www.BootCampFormulaFive.com

 

GET THAT CC!

Posted by stevehochman on Thursday, July 29th, 2010

 




I hope you enjoyed the video :)

Before I forget, I made you something REALLY COOL.

I just released a 3 week program to BOOT CAMP DOMINATION…

It’s called Boot Camp Formula 5 and it’s filling up pretty fast.

I’ve taken my very best marketing and business exploding strategies and jam packed them into a 3 week intensive mentoring course.

I’ve literally poured one and a half years of my blood, sweat and tears into this program so YOU too can enjoy the same freedom and lifestyle that I do.

There are gonna be a lot of new multiple six-figure boot camp owners very soon…

Check it out here and see if it’s right for you.

I’m pretty darn sure it is if your serious about completely dominating with your boot camp.

But see for your self…


>>Click here<<

 

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